Mutiny Group - Marketing agency website made in WordPress Full Site Editing

  • Online store
  • UX/UI Design

Mutiny Group is a trilingual, comprehensively implemented website -> from the full UX/UI design process to programming implementation. The website was implemented based on the CMS WordPress system using WordPress Full Site Editing, improving the process of introducing changes on the site.

About the client

Mutiny Group is a marketing agency from Tri-City consisting of a well-coordinated team of people who have been creating unique events for years and are not afraid to cross boundaries. They offer activities in the field of: Marketing and PR, Events, Scenography, Photo / Video, Graphics and 3D and IT.

The client approached us with the need to design and implement a modern website that will serve to build and further strengthen the company's position on the internet.

Country

Poland

Realization Date

2023

Industry

Marketing, PR, Events, Photo & Video

Scope of work

UX/UI Design, Programming

Project

The project of the Mutiny Group site was to be unusual and bold, just like our client's brand. To meet this challenge, we went through a full UX/UI design process, which we started by defining the necessary elements to prepare, then going through the UX design stage of the site and developing the graphic interface.

UX/UI project scope

UX functional mockups

We started work on the UX design stage with workshops, during which we defined expectations regarding the interface and the scope of required functionalities. This allowed us to work out an optimal sitemap along with information architecture. In the next step, we designed a home page prototype, presenting the layout and display method of elements for each of the planned sections. After obtaining mockup acceptance, we created prototypes for the remaining subpages.

UX functional mockups allow for detailed testing of site functionalities and checking compliance with requirements already at an early stage of implementation. Thanks to this, appropriate corrections can be made, as well as changes in assumptions without costly work during further, more advanced stages.

UI user interface design

After completing the UX design stage of the site and obtaining client acceptance, we started work on preparing the graphic design.

We started by choosing appropriate colors and fonts, matching the already existing visual identity of the Mutiny company. Then, based on previously prepared UX mockups, we designed the home page, characterized by a dark theme, high-contrast buttons and unusual shapes. Subpages were designed in grayscale, which further emphasized our client's unconventional activities. In order to maintain consistency and prepare a base for further site development, we created a design system that defines the appearance of all interactive elements (e.g. different button versions, tiles and galleries) and sets the visual framework.

Programming implementation

Programming a website is often the most demanding stage of implementation, which requires not only refining the site at the visual level but also taking care of technical issues such as performance or security.

The Mutiny Group website was implemented on the CMS WordPress platform, using the modern WordPress Full Site Editing function. In addition to programming the appearance according to the developed graphic design, we adapted the site to RWD requirements (display on mobile devices, including tablets and different types of phones), extended it with SEO function (enabling the introduction of search engine-friendly content and headers), and also took care of the site's performance by, among others, optimizing graphics and template files. Language versions of the site were introduced using the Multisite function, so that our client maintains full independence in introducing changes for each version. After programming implementation, we handed the site over to the client for content editing.

Technologies used

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